Double Your Marketing Impact in 90 days with Data Analytics
Enhance Your Current Efforts
Social, PPC, text, email, website, etc.
Explore New Growth Opportunities
Products, countries markets, channels, positioning, etc.
CASE STUDY
INFO
SOLUTION
RESULTS
Seasonal e-commerce, Los Angeles, 2023
22% increase in sales
by using advanced method to measure ROAS
Detailed ROAS Analysis
I introduced the concept of measuring ROAS not just by conversion time but also by exposure time, offering a more comprehensive view of their ad campaigns.
Seasonality Forecasting
Leveraging advanced data analytics, we tracked and predicted the intersection point of the two ROAS measurements, signaling the peak of their season.
Budget Reallocation Strategy
Based on the above insights, I helped them adjust their marketing budgets, ramping up ad spend as they approached the season's peak and tapering it off post-peak.
Increased Sales
The brand saw a 22% increase in sales during the pre-peak period as a result of optimized ad exposure.
Reduced Marketing Spend
Post the season's peak, with reduced ad spend, the brand saved 9% of their marketing budget.
Improved Understanding
The brand now has a clear grasp of their peak periods, ensuring future campaigns are more efficient and effective
Every byte tells a story.
Let's find yours and grow.
CASE STUDY
INFO
SOLUTION
RESULTS
DTC brand, California, 2023
18% sales increase
by swapping bestsellers for best converters
During an audit I discovered that instead of focusing on 'bestsellers,' it would be more profitable to promote 'best converters,' i.e., products with the highest conversion rates from views to purchases.
We created dashboards that displayed not only the total orders but also the conversion rates of each product.
Additionally, the marketing strategy was restructured to focus on promoting products with the highest conversion rates.
We advised on website optimization by adjusting the sorting of products to highlight the best converters.
Sales Boost
18% increase in overall sales was observed within the first month after implementing the changes
Conversion Rate Optimization
The website's conversion rate, a crucial metric for any online business, increased by 13%.
Improved ROAS
A 37% increase as the ads were now targeting products with higher conversion rates.
Your data holds the key.
I help you turn it.
CASE STUDY
INFO
SOLUTION
RESULTS
Fashion brand, Los Angeles, 2023
46% conversion rate boost
by inventory optimization
We analyzed historical sales data, which included a breakdown of pre-order vs in-stock sales for different sizes and styles over time.
We build a system that helps to utilize this data for accurate demand forecasting, targeted marketing campaigns, and implementing a dynamic pricing strategy.
Accurate Demand Forecasting
37% reduction in overproduction and a 23% reduction in stockouts.
Optimized Marketing Efforts
The conversion rate increased by 46% due to the updated product sorting on category pages and in ads
Dynamic Pricing
Daily automatic price optimization resulted in a 17% increase in overall revenue.
How do I do it?
I use 78 frameworks.
Here are 3 of them:
Ad Measurement and Attribution Modeling
Allocates credit to different touchpoints in the customer journey to understand the impact of each.
Marketing Mix Modeling
Analyzes the impact of various marketing channels on overall business performance.
Conversion Rate Optimization
I remove barriers, enhance user experience, and optimize the funnel, based on user behavior data. Enhancing SEO as a side effect.
Team
• Awarded "Top Marketing Voice" by LinkedIn
• 17 years of expertise
• Based in Los Angeles, US
VASILIY SHEVCHENKO
Founder & CEO
ALEX JOHNSON
Data Analyst
MARIA PETROVA
AI Expert
ANTON SMIRNOV
Data Engineer
OLIVIA TAYLOR
Marketing Analyst
PETR ROGOV
Data Insights Strategist
LIAM GARCIA
Marketing Data Scientist
Here's How the Process Works:
Just a heads up, there's no magic involved—just smart shortcuts, effective frameworks, and a lot of hard work.
1. Initial Contact
Start by filling out the form at the bottom of this page.
2. Meeting
We talk about your current marketing strategy and data you already have, about goals you would like to achive and budget you are willing to spend.
3. Marketing Audit
After signing the NDA, I will ask a series of questions to delve into all aspects of your current marketing system. Access to your data will be necessary. It will take 1-4 weeks.
4. Audit Results
I share all low-hanging fruits, the plan of optimization for current marketing efforts, a map of growth points, and a plan for deeper insight mining. Once we ensure alignment on goals, we can proceed with a monthly contract.
5. Insight Mining
We explore data for hidden insights using advanced analytics. Analyze large datasets, identify patterns, and extract actionable insights. Regular updates and performance reports ensure transparency.
6. Implementation Support
Assist in implementing optimization strategies. Collaborate on strategy execution, provide guidance, and offer ongoing support.
Comparison and Price
Let's compare 4 options:
Freelancer
Employee
Me + team
Agency
Accountability & Collaboration
Scalability & Skill Diversity
Cost Efficiency
Price per hour in USD
20-30
50-80
80-120
200-250
Avarage price is $100/h with minimum of $8,000 per month (80h).
I work under US jurisdiction and save your money by working with global team.
Team size adapts to projects, with monthly reconfiguration.
Transform data into your growth guide
Get your custom growth guide
Contact
+1 (800) 603-0161
me@vasiliyshevchenko.com